10x is easier than 2x : how world-class entrepreneurs achieve more by doing less / Hardy, Benjamin
Ten times is easier than two times
Dan Sullivan wants you to know that achieving 10X growth is exponentially easier than striving for 2X growth. That idea seems counterintuitive to most because imagining 10X growth instinctively leads to thoughts of having to do 10X more work. But that's actually not what being a 10X entrepreneur is all about. When we talk about 10X growth, we mean a 10X payoff from doing the right kind of work with the right team, systems, and strategies in place.

A bold return to giving a damn : one farm, six generations, and the future of food / Harris, Will
"From a pioneer of the regenerative agriculture movement, a memoir-meets-manifesto on betting the farm on a better future for our food, animals, land, local communities, and our climate. Featured in Food and Country, premiering at Sundance 2023. Raised as a fourth-generation farmer, when Will Harris inherited White Oak Pastures he was a full-time commodity cowboy who played hard and fast with every tool the system offered--chemicals, antibiotics, steroids, and more. His ancestors had built a highly profitable, conventionally-run machine, but over time he found himself disgusted with the excess, cruelty, and smalltown devastation this system entailed. So he bet the farm on forging a different way of doing things. One that works with nature not against it, and bridges the quickly widening delta between consumers and their food. Armed with tenacity, conviction and an outsized tolerance for risk, Harris called his approach "radical traditional" and it made him the pioneer of regenerative agriculture long before the phrase existed. At once an intimate, multi-generational memoir and a microcosm of American agriculture at large, A BOLD RETURN TO GIVING A DAMN offers a pathway back to producing food the right way. At a time when food supply chains are straining, climate-induced catastrophes are playing havoc with harvests, and concern around who owns America's farmland are more prescient than ever, Will Harris urges us to consider where the food we eat really comes from, and to re-connect to the places and people who raise what we eat each day. With keen storytelling, a good dose of irreverence, and an unflinching willingness to speak truth to power, Harris shows us why it's never been more important to know your farmer than now"--

Brand it like Serhant : stand out from the crowd, build your following, and earn more money / Serhant, Ryan
"Brand is everything. Whether you're a real estate broker, a hair stylist, or a contractor, your end goal is the same: get leads and generate new business. You want people to think of you the split second they consider looking for a new apartment, getting highlights, or finally redoing that guest bathroom. And while building a brand from scratch sounds daunting, the authentic you is already a brand-you just might not know it yet. Brand It Like Serhant guides readers through the exact same strategy that transformed Serhant from that-broker-above-Burger Heaven into the most recognized real estate brand in the world. Like the bestselling Sell it Like Serhant and Big Money Energy, Ryan's third book features actionable, easy-to-follow advice couched within the crazy stories that continue to make up his daily life as an entrepreneur, but also fresh and incisive interviews with the people behind some of the most popular brands today: Gary Vaynerchuck, Kenneth Cole, Rebecca Minkoff, Justina Blakeny, and Mark Manson, to name a few. Start to finish, this book empowers readers to build an authentic, enduring brand by becoming known for what they want to be known for-and skyrocket their career"--

Chaos kings : how Wall Street traders make billions in the new age of crisis / Patterson, Scott
"Written by a veteran Wall Street Journal reporter, this is a fascinating deep dive into the world of billion-dollar traders and high-stakes crisis predictors who strive to turn extreme events into financial windfalls. There's no doubt that our world has gotten more extreme. Pandemics, climate change, superpower rivalries, cyberattacks, political radicalization--virtually, everywhere we look there is mayhem bearing down on us, putting trillions of assets at risk. And at least two factions have formed around how to respond. In Chaos Kings, Scott Patterson depicts how one faction, led by Nassim Nicholas Taleb, bestselling author of The Black Swan, believes humans can never see the big disaster coming. In their view, extreme events--so-called Black Swans--while inevitable, will always catch us by surprise. In 2007, Taleb's longtime collaborator, Mark Spitznagel, launched the Universa hedge fund, which would go on to make billions protecting investors against unforeseen chaos in the market. A second faction, which relies on complex formulas, believes looming chaos can be detected. Chief among these risk prognosticators is Didier Sornette, a colorful French mathematician who enjoys riding his motorcycle at speeds in excess of 170 miles per hour. When Sornette looks out from what he calls his Financial Crisis Observatory in Zurich, Switzerland, what he sees are Dragon Kings--punishing events that are unlikely to occur but have probabilities that can be predicted ... and defended against. Which faction is right? All of our financial futures may depend on the answer."--

Cultures of growth : how the new science of mindset can transform individuals, teams, and organizations / Murphy, Mary C.
Social psychologist Mary Murphy offers a groundbreaking reconsideration of individual and team success -- showing how to create and sustain a growth mindset in any organization's culture. In Cultures of Growth, Dweck's protege, Mary Murphy, a social psychologist at both Stanford and Indiana University, shows that mindset transcends individuals. A growth mindset culture can transform any group, team, or classroom to reach breakthroughs while also helping each person achieve their potential. Murphy's original decade-long research reveals that organizations and teams more geared toward growth inspire deeper learning, spark collaboration, spur innovation, and build trust necessary for risk-taking and inclusion. They are also less likely to cheat, cut corners, or steal each other's ideas. And they're more likely to achieve top results.

Elon Musk / Isaacson, Walter
"From the author of Steve Jobs and other bestselling biographies, this is the astonishingly intimate story of the most fascinating and controversial innovator of our era -- a rule-breaking visionary who helped to lead the world into the era of electric vehicles, private space exploration, and artificial intelligence. Oh, and took over Twitter"--

Enzo Ferrari : the man and the machine / Yates, Brock
Biographies.
Ferrari automobile -- History
Ferrari, Enzo, 1898-1988
Automobile engineers -- Italy -- Biography
Automobile industry and trade -- Italy -- History.
Automobile racing drivers -- Italy -- Biography.
Ferrari, s.p.a. -- History.
Industrialists -- Italy -- Biography.

Glossy : ambition, beauty, and the inside story of Emily Weiss's glossier / Meltzer, Marisa
"The bombshell exposé that reveals -- for the first time-exactly what happened at Glossier, one of America's hottest and most consequential startups, and dives deep into the enigmatic, visionary woman responsible for it all"--

How to listen when markets speak : risks, myths, and investment opportunities in a radically reshaped economy / Mcdonald, Lawrence G.
"A New York Times bestselling author and leading expert on market risk argues that seismic shifts in the global economy will trigger a multi-trillion-dollar migration of wealth, tracing the fateful decisions that created this crisis -- and outlines new rules of investing for the forward-thinking. From Wall Street to the White House, the fantasy of an eventual "return to normal" is still alive and well, nurtured by dangerously outdated theories. But the economic world as we know it -- and the rules that govern it -- are over. In the coming decade, we'll witness sustained inflation, a series of sovereign and corporate debt crises, and a thundering of capital out of financial assets into hard assets -- and few are prepared. Lawrence McDonald got a real-world education in market risk when, as a Lehman Brothers VP, he watched the firm ignore flashing warning signs before its collapse. His analysis led him to identify twenty-one indicators for gauging the health of an economy and detecting early signals of opportunity and danger. In How to Listen When Markets Speak, McDonald unveils his unique predictive models, connecting surprising dots between past, present, and future and outlining actionable trading ideas. Rather than merely doomsaying, How to Listen When Markets Speak equips readers to make sense of our current moment, resist reactionary narratives and baseless analysis, and pounce on a new investing playbook"--

Nothing is missing : a memoir of living boldly / Walters, Nicole
"A profound and gripping memoir by Nicole Walters, the daughter of Ghanaian immigrants who became a self-made multi-millionaire by showing others how to recognize their own strengths--and her own harrowing journey to the discovery that she was worthy all along of the life of her dreams"--

Private equity : a memoir / Sun, Carrie
"When we meet Carrie Sun, she can't shake the feeling that she's wasting her life. The daughter of Chinese immigrants, Carrie excelled in school, graduated early from MIT, and climbed up the corporate ladder, all in pursuit of the American dream. But at twenty-nine, she's left her analyst job, dropped out of an MBA program, and is trapped in an unhappy engagement. So when she gets the rare opportunity to work at one of the most prestigious hedge funds in the world, she knows she can't say no. Carrie is the sole assistant to the firm's billionaire founder. Playing the game at the highest levels, amid the ultimate winners in our winner-take-all economy, Carrie soon finds her identity swallowed whole by work. With her physical and mental health deteriorating, she begins to rethink what it actually means to waste one's life"--

Read write own : building the next era of the Internet / Dixon, Chris
"The Internet of today is a far cry from its early promise of a decentralized, democratic network of creativity and innovation. In the past decade, the Internet has fallen under the control of a tiny group of massive companies like Apple, Google, and Facebook. In Read Write Own, tech visionary Chris Dixon argues that the dream of an open network for fostering creativity and entrepreneurship doesn't have to die, and that in fact it can, and must, be saved with blockchain networks, which he vitally separates from the currency-based speculation that it is unfortunately lumped together with-a distinction he calls "The Computer vs The Casino". With lucid and compelling prose-and drawing from his first-hand observations, mental models, and experiences over a 25-year career in the Internet industry-Dixon shows how the Internet has undergone three distinct eras, bringing us to the critical moment we're in today. The first act was the "read era," lasting from 1990 to 2005, in which early Internet networks democratized information. In the "read-write era," 2006-2020, corporate networks democratized publishing. And we are now entering the "read-write-own era," sometimes called web3, in which blockchain networks have begun to democratize ownership, granting power and economic benefits to the participants in the network-not just to massive corporations"--

Rich AF : the winning money mindset that will change your life / Tu, Vivian
Rich as fuck
Building on the lessons she learned working on Wall Street about money and the markets, TikTok star and Your Rich BFF founder Vivian Tu offers her best personal finance tips and tricks to readers of all ages and demographics, so that anyone can get rich, whether you grew up knowing the rules to the game or not. Tu will be your mentor, dispensing fresh, no-BS advice on how to think like a rich person and create smart money habits.

Slow productivity : the lost art of accomplishment without burnout / Newport, Cal
"The author of Digital Minimalism and Deep Work offers a philosophy for pursuing meaningful accomplishment while avoiding overload. History's most creative and impactful philosophers, scientists, artists, and writers mastered the art of producing valuable work with staying power. In this book, Cal Newport harnesses the wisdom of these traditional knowledge workers to transform modern jobs. Drawing from research on the habits and mindsets of a varied cast of thinkers from Galileo and Isaac Newton to Jane Austen and Georgia O'Keefe, Newport lays out the key principles of "slow productivity" and provides step-by-step advice for workers to replace the standard notion of productivity with a slower, more humane alternative"--

Technofeudalism : what killed capitalism / Varoufakis, Yanis
"In a revelatory and pathbreaking work, the #1 international bestselling economist opens our eyes to the new power that is reshaping our lives and the world. No one noticed when capitalism was ... replaced. Perhaps we were too distracted by the pandemic, or the endless financial crises, or the rise of TikTok. But under cover of them all, a new and more exploitative system has been taking hold. Insane sums of money that were supposed to re-float our economies went to big tech instead. Having privatised the internet, big tech has been able to replace capitalism's twin pillars -- markets and profit -- with its platforms and rents. With every click and scroll, we labour like serfs to increase its power. Welcome to technofeudalism: the new power that is reshaping our lives and the world, and the greatest current threat to social democracy. Drawing on stories from Greek Myth and pop culture, from Homer to Mad Men, world-famous economist Yanis Varoufakis explains this revolutionary transformation: how it enslaves our minds, how it rewrites the rules of global power and ultimately what it will take overthrow it"--

The algebra of wealth : a simple formula for financial security / Galloway, Scott
"A must-have guide to optimizing your life for wealth and success, from bestselling author, NYU professor and co-host of the Pivot podcast Scott Galloway. Today's workers have more opportunities and mobility than any generation before. They also face unprecedented challenges, including inflation, labor and housing shortages, and climate volatility. Even the notion of "retirement" is undergoing a profound rethink, as our lifespans extend and our relationship with work evolves. In The Algebra of Wealth, Galloway lays bare the rules of financial success in today's economy. In characteristic unvarnished, no-BS style, he explains you what you need to know in order to better your chances for economic security no matter what. Bursting with practical, game-changing advice from one of the world's most popular business school professors, The Algebra of Wealth is the practical guidebook you need to win today's wealth game"--

The cancer factory : industrial chemicals, corporate deception, and the hidden deaths of American workers / Morris, Jim
"The story of a group of Goodyear Tire and Rubber workers fatally exposed to toxic chemicals, the lawyer who sought justice on their behalf, and the shameful lack of protection our society affords all workers. A gripping narrative in the tradition of A Civil Action and Toms River"--

The everything token : how NFTs and Web3 will transform the way we buy, sell, and create / Kaczynski, Steve
"A Harvard Business School professor and a 16z crypto research partner and a career marketer and Web3 entrepreneur demystify the coming digital revolution, showing how NFTs will transform our online and offline interactions. NFTs aren't just pictures on the internet, or a fad that has come and gone. Rather, they're a new technology for creating digital assets and providing irrefutable proof of ownership. NFTs open up markets that have never before existed, and are already revolutionizing commerce and brand-building at everything from hot startups to Fortune 500 companies. Kominers and Kaczynski have created a framework that explains what NFTs are, why they're valuable, and how businesses can leverage them to build highly engaged and intensely loyal communities around their products and brands. Through original research and industry experience, Kominers and Kaczynski describe the possibilities of this new digital frontier with clarity and rigor. The everything token is the essential primer on this innovation that has the potential to transform all aspects of business"--

The greatest capitalist who ever lived : Tom Watson Jr. and the epic story of how IBM created the digital age / Mcelvenny, Ralph Watson
"Thomas Watson Jr. drove IBM to undertake the biggest gamble in business history with a revolution no other company of the age could dare -- the creation in the 1960s of the IBM System/360, the world's first fully integrated and compatible mainframe computer that laid the foundation for the information technology future. Its success made IBM the most valuable company in America. Fortune magazine touted him as "the greatest capitalist who ever lived." Time named him one of the "One Hundred People of the Century." Behind closed doors, Watson was a multifaceted, complicated man. As a young man, he was a failed student and playboy, an unlikely candidate for corporate titan. He pulled his life together as a courageous World War II pilot and took over IBM after his father's death. He suffered from anxiety and depression so overwhelming that he spent days prostrate and locked in a bathroom at home while IBM faced crisis after crisis. And he carried out a family-shattering battle over the future of IBM with his brother Dick, who expected to follow him as CEO. But despite his many demons, he laid the foundation for what eventually became the global information technology industry, which dominates today's world. His story, and the industry he created, is equal to, if not more important than that of Rockefeller and Standard Oil, Vanderbilt and the railroads, and Morgan in finance"--

The holy grail of investing : the world's greatest investors reveal their ultimate strategies for financial freedom / Robbins, Anthony
Tony Robbins returns with the final book in his financial freedom trilogy by unveiling the power of alternative investments. Robbins, and renowned investor Christopher Zook, take you on a journey to interview a dozen of the world's most successful investors in private equity, private credit, private real estate, and venture capital. They share their favorite strategies and insights in this practical guidebook.